Training

Creative InternPrize

 

 

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Creative InternPrize has produced training content and resources for trainers and students on the subject of Start-ups. The training is specific to the creative industries since it takes into account the peculiarities of the sector.

The training resources are intended for use in organisations that provide vocational education and training, higher education and youth leadership however they can be valuable resources in a much wider spectrum of learning environments.

To make use of the training resources you need go to the Members Area of this portal and register for a user account as a teacher or trainer.

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Students Module 0

Module 0 : LEARNING SKILLS

Essential soft skills to learn how to start

  • Gives an idea of the basic skills needed to be entrepreneur
  • Discusses entrepreneurial skills that people think are the most important
  • Give basic ideas and concepts of teamwork and its benefits
  • Give basic ideas about organisation and its importance for the entrepreneurs 
  • Creates a Plan to help a start-up entrepreneur remain motivated
  • Allows students to be creative and innovative
  • Shows the process of making decisions and solving problems 
  • Introduces other important skills related to entrepreneurship

Students01

Module 1 : GENERATING IDEAS

How to switch on our brain

  • Tells the students about successful examples and role models
  • Discusses factors that determine success
  • Explains the process of a collaborative brainstorming
  • Explains the process and instructions to create a mind-map
  • Explains the process, instructions and possible questions to make a SCAMPER 
  • Explains the importance of the stimulus and ideas to generate other ones, and the mind dumping technique

Students02

Module 2 : BUILDING IDEAS

Putting ideas in order

  • Makes students aware of the importance of structuring their ideas
  • Explains the traditional Canvas model and all its blocks. Focus on important concepts like value proposition or customer relationship
  • Explains the lean Canvas method and its differences to the traditional Canvas model. Focus on most important points like problem and solution

Students03

Module 3 : TESTING IDEAS

Trying to make ideas work

  • Makes students aware of the importance of metrics
  • Presents the main metrics and how to use them
  • Shows how to create a survey to extract information from consumers
  • Shows how to use the PIN analysis and to evaluate ideas
  • Explains what a landing page is and what it can be used for
  • Explains how to anticipate questions from customers and generate answers beforehand

Students04

Module 4 : DEVELOPING IDEAS

Thinking about our ideas

  • Explains how to use different tools like SWOT, PESTLE and Porter's five forces analysis
  • Makes learners aware of the importance of customer analysis
  • Shows how to use a business plan and the parts it is composed of

Students05

Module 5 : SELLING IDEAS

Wake up your customer

  • Gives basic marketing concepts to the students 
  • Explains the 7P’s of marketing
  • Shows the different methods of promotion: online and offline and their advantages and disadvantages
  • Gives general ideas about the use of the main social networks related with marketing
  • Gives some examples of eCommerce and its importance
  •  Explains how to use guerilla marketing